I asked this question on facebook yesterday …
I’m asking the same here … what do you think?
I have had several conversation online and offline since and to be honest it’s a little worrying that the majority of people say price is more important. It’s hard as I am in the process of finalising Christmas stock and am torn between selling at a lower price just to compete with cheaper stores or at a reasonable price for what it costs me to make my stock. Of course this is ridiculous as we all know they purchase huge amounts of stock at a fraction of what I pay so I really cannot compete.
Take for example this owl cushion below from a popular store Penneys (trading as Primark in the UK)